NIL valuations for college football and men's basketball.
College sports became a billion-dollar market with no public price. The NIL Standard is the independent benchmark that makes it transparent.
Athletes and their reps
negotiate against the market, not a quoted number.
Schools and collectives
benchmark offers and build rosters with discipline.
Fans
see how the new economics actually work.
Forbes
Aug 2026
Built its analysis of college football's 25 largest NIL tax bills in part on The NIL Standard's valuations.
Sports Illustrated
Jun–Aug 2026
Eleven pieces across nine On SI team sites cite The NIL Standard's player and roster valuations.
USA TODAY Sports Media Group
Aug 2026
Team wires ranked every Big Ten and Big 12 roster on The NIL Standard's estimated valuations.